Eco Friendly

Certified

45 Days Trial

Free Delivery

Direct Factory

700+ Review

Natural Tencel® Fabric

High quality textile with certified hypoallergenic and anti-dustmite. Also featured with anti-static function. Fabric is soft and cooling, perfect for sleep.

Nanofrost Cooling Fabric

New generation cooling textile technology that adapts to its environment and regulates temperature by managing heat and moisture. Ice cooling next level sleeping sentation

Premium Natural Latex Foam

Most Premium quality latex material, provide a gentle cushioning and especially beneficial for sleepers with back and joint pain. Excellent comfortable bounce with great pressure point relief.

Cooling Memory Foam

Temperature sensitive visco-elastic material which will mould itself to the shape of the body within a few minutes. It conform to your individual curves to relieve pressure points during sleep.

Duramax HD Foam Base

Not your typical household low density polyurethane foam. Made with extreme density structure to sustain high compression, thus prolonging the lifespan of the foundation. 

Online Mattress collection 

A Latex Mattress For A Healthy Sleep

MEDIUM SOFT

BASIC COMFORT

IDENTITY 65

ID65 simple, basic & affordable yet able to provides a great & comfortable sleep. Medium soft firmness. 1" layer of 100% natural latex pair with natural made soft and durable tencel quilted fabric gives a good sleep sensation, alongside great features such as anti-static and anti-dustmite.

RM1,350.00
Go to Identity 65

MEDIUM FIRM

BACK CARE SUPPORT

IDENTITY 80

ID80 latex mattress target for back care support with medium firm feel. Design with combination of 2" 100% Natural Latex, cooling memory gel foam and a firm Duramax Hd foam base, target for a very comfy and healthy sleep, yet firm enough to provides you an excellent back support & spinal alignment. Elevate your sleep with 100% natural latex that provides you with an excellent comfort & healthy sleep.

RM1,650.00
Go to Identity 80

MEDIUM FIRM

FINEST SLEEP

LUXURY COOLING

IDENTITY MAX

The finest latex mattress target for excellent back support with exquisite comfort and ice cooling surface. A firm and durable base top with superb comfortable bounce from 3" thick layer of natural latex provides you a great pressure relief, back alignment & comfort sleep. Ideally luxury hotel feel mattress quality.

RM2,050.00
Go to Identity MAX
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FREE GIFTS

Standard Flat Latex Pilow

Size : 60 x 40 x 14cm

Genuine 100% Natural Latex. Made with zero fillers to ensure perfect elasticity and bounce for maximum comfort

Instalment Plan Option....

3 Month Installment Plan

4 Month Installment Plan

3 Month With Shopback

Tested & Certified By

Featured News On.....

Best Mattress Malaysia

Best Latex Mattress

Best Mattress Malaysia

Supported By ASAP

MAIN FEATURES

100% Natural Latex

Spinal Support

Anti-Dustmites

Anti-Motion

Superior Comfort

Mattress in a Box

Identity mattress are rolled pack in a box for convenient handling and unique unboxing experience

Available Size

Tolerance 1 to 2cm

Single

91cm x 191cm

Super Single

107cm x 191cm

Queen

152cm x 191cm

King

183cm x 191cm

Let customers speak for us

from 822 reviews
Good pillow

Very soft & comfort.

Saravanan Muniandy
Classic Latex | Standard Pillow
Worth it

Good service high quality mattress. The mattress was comfort yet not too soft. Worth the price.

CHIEN WEI LOO
IDENTITY MAX
Mattres Topper

Good , use new slogan... Naturenite...Mattres that Matters!

Azlan Husen
LATEX TOPPER | ECO | LINEAR 4CM

Satisfied

EZWAN RASUL
LATEX TOPPER | ECO | PENTA 7CM

Classic Latex | Standard Pillow

Ang Siew
Classic Latex | Standard Pillow
DOMINO LATEX - SPINE RELIEF PILLOW

Excellent & a super comfortable pillow for a good night sleep.

Baljit Singh
Domino Latex - Spine Relief Pillow
King size mattress topper with Nanofrost silk cover

The mattress topper is super comfy. Anybody is looking for review or feedback… my answer is buy it. You will never regret as I am. The latex rubber is sooooo soft. My night sleep suddenly become super deep sleep and super cooling thanks to the Nanofrost silk topper cover.

Emirrul Rashid Abdullah
Upgrade To Nanofrost Cooling Silk
Naturenite

Thank you for selling excellent latex pillows, mattresses, & bolster.

It is giving me a good sleep daily.

Baljit Singh
IDENTITY 80
Topper Latex Penta 7cm

I think it is a little bit soft same as IKEA memory foam

Muhammad Izzat Mohd Salleh
LATEX TOPPER | ECO | PENTA 7CM
Tom Fung

Hi, the design, comfort, texture, price all are excellent.

But there is a strong latex smell i cant get rid of... Also the pillow cover is not removable, so i cant wash the pillow.

Anyway i suppose sooner or later the smell will be gone, so its still a good buy for me... maybe ur R&D can look into it to improve the user experience..

But If u hav any method to remove the smell faster pls let me know.

Thanks!

Tom Fung
Classic Latex | Standard Pillow
Premium pillow

The pillow came compressed in a neat paper box. Inner cover is made from bamboo which is one of the more premium materials. I chose Soft and King-sized with 14cm height because it gives me versatility, whether to sleep on back or side.

Howie Leow
Classic Latex | Standard Pillow
Premium bolster

The bolster came compressed in a neat paper box. The bamboo inner cover gives it a premium feel. For soft version, the weight is around 1.7 kg. I'm satisfied with this because I have another bolster bought elsewhere and that came to 2.2 kg which was too heavy.

Howie Leow
The Bolster | Adult Latex Bolster
Good quality product and support

No issues with the product. Well made and comfortable. Delivery was also tailored to suit my needs as I was around for a limited time. Support was reaponsive. Thank you.

Jessica Chen
LATEX TOPPER | ECO | PENTA 7CM
Worth every penny

I loved it so much, I recently was diagnosed with slipped disc and this pillow has served comfort not only to my neck but also to my mind, knowing that I slept with high quality pillow that is definitely helpful for my recovery. Not to mention I really appreciate the packaging and warranty card, so eye pleasing and easy to keep. Overall I can assure you that this brand is serious in delivering good services through their end product and performance ie fast delivery, it only took me one day to receive my order 🤩 Thank you and good job naturenite!

Nur Athirah Nabihah
Ergonomic Latex | Contour Pillow

The cooling tech is great

Tim Dempsey
Upgrade To Nanofrost Cooling Silk

Hand To Hand Brand Comparison

With Closest Model Specification

Naturenite deliver to you a good quality mattress from a good surface high quality fabric, 100% natural latex, upto high density durable base foundation. Yet giving you a first hand direct factory price. Here is how our mattress compare to others

More Comparison

Lets Compare Our Higher Spec With Others

First hand direct factory next level comfort which offer 5cm thick 100% natural latex, yet does not need to pay more. Here is how our mattress compare to others

5 SIMPLE STEPS TO UNBOX THE IDENTITY MATTRESS

CARE AND WASH GUIDE

  • The mattress should not be washed using washing machines. Recommended to hand wash or air dry.
  • The mattress contains natural anti-microbial properties hence minimal maintenance is needed. Natural latex must not be exposed to direct sunlight as the UV rays would oxidize the material causing damage and deterioration to the sleep quality it’s supposed to provide.
  • To clean the mattress in case it gets dirty, use a clean towel soaked with water or a mild detergent mixture. After cleaning the stain, place fresh towels on both sides of the mattress and press out excess moisture if any. Let it air dry on a flat surface and away from direct sunlight.
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